Your life, one moment at a time
Save a moment in seconds. Ella, your best-friend-in-your-pocket, reacts to it and turns your moments into stories you'll want to reread.
How it works
Ten seconds. That's all I need to get the gossip.
A photo, a sentence, a @friend. Ten seconds, no blank page.
She cheers, teases, remembers who was there — and stays quiet when there's nothing to say.
Moments about the same part of your life become a story Ella keeps rewriting as you go.
Your timeline
Graduation, leg day, a quiet coffee. People, places and a calendar that fills itself in.
Graduation AND leg day in the same feed? I live for this.
Stories
Friends, studies, family, the everyday. Ella threads your moments into chapters and rewrites them as your life adds new ones. At the end of the year, she writes your year in review.
Every story is marked "written by Ella".
I write, you reread. Fair deal.
Meet Ella
Ella treats your life like her favorite show: she roots for you, keeps an eye on who shows up in your story and wants the next episode. She's an AI — and she says so. Hide her anytime in Settings.
Leg day with Theo and you're still standing? Iconic.
Nice to meet you, Caio! First appearance around here.
Wow, it's been a while! I missed you around here.
Your people
Tag a friend with @ and they get their own page: every moment together, a face from your photos and a few words from Ella about who they are in your story.
Mari again? Okay, I'm keeping an eye on this friendship.
Private by design
Moments are stored on your iPhone and in your own private iCloud. We can't read them, and we don't keep them.
Your secrets stay with you. I only see what I need to reply.
Free to start
Try me for a week. If I'm too much, no hard feelings.
Yearly or monthly. Try the yearly plan free for 7 days.
Ask away. I love a good question.
No. Ella is an AI companion. She can be wrong, and she isn't a replacement for professional help. Every story she writes is marked as written by her.
On your device and in your private iCloud. When Ella replies, only the text she needs is sent to write the reply — never your photos or location — and it isn't stored.
Yes, the journal is free. Ella comments on your first 10 moments; after that, her comments and new stories come with OhMy+, and she catches up on everything as soon as you subscribe. Prices are shown in the app, in your local currency.
Yes. Cancel in your Apple Account's subscriptions at least 24 hours before renewal (or before the trial ends) and you won't be charged.
So… what happened today?